(c) Pegasus Business and Market Advisory Sdn Bhd, Malaysia, 2002-2006                                   
23 June, 2006

Pegasus
Business and
Market Advisory
                          Different clients have different objectives and requirements in
                          each project we undertake. Furthermore, experience shows each                               country in Southeast Asia is unique in characteristics and taken
                          into consideration before implementing a solution. Each country
                          differs in economic development; population and demography;
                          use of technology; infrastructure development; political and socio-economic climate; legal framework; and business customs.

Thus, we work closely with our clients to find customised solutions unique to the business or market environment of the Southeast Asian country. Our customised solutions provide the best possible options or recommendations for our clients to invest their business, enter, or expand their markets in countries of Southeast Asia.

Market  Opportunity, Feasibility and Entry. Analyses the business and market environment to determine the potential to enter or expand into a given market. These include analysing projected returns; business or market risks; challenges to overcome; parameters for investment decisions; and actionable strategies.

Partner Search, Evaluation and Selection. Searches and identifies potential businesses for alliance, joint ventures or acquisition. The search involves a filtering process evaluating the companies' business strengths and directions; willingness to partner; location of business; level of technology; and quality assurance.

Business Location Search, Evaluation and Selection. Searches and identifies potential locations to establish a new manufacturing facility or office. This includes location of premises; cost of transport and premises; distance from ports and customers; staffing; infrastructure; and housing and conveniences for expatriate families.

Product Sourcing. We source and recommend potential suppliers that are able to meet the clients' product requirements. We evaluate the suppliers' reliability; quality assurance; terms and conditions; lead time and minimum quantity for purchase; pricing discounts; and business strength.


Other Business and Advisory Services
We also offer a cost-effective solution for clients that do not have direct representation in Southeast Asia. Based in Malaysia, PBMA is centrally located in the region namely to potential markets of Singapore, Thailand, Indonesia, Philippines, Vietnam and Brunei.

















Marketing and Business Representation. We act as an agent based in Malaysia to represent the client's business or marketing interest in the region. Our services include regular market updates; regular customer feedbacks; liaison with key organisations and companies; handle preliminary enquiries on behalf of the client; distribution of marketing materials and advertising; and arranging trade visits.

Organise Seminars and Trade Exhibitions. We also assist our clients arrange seminars and trade exhibitions in the region. This includes arranging the venue of the seminars or trade exhibitions; invitation and follow-up; obtain participant feedbacks to evaluate the success of the events; and develop a database of participants for networking and promotional activities.
Business and Market Advisory Services

Market Snapshot
Overview of economy, demography, infrastructure, international trade, technology usage, retail market and food culture in Southeast Asia

Malaysia
Singapore
Indonesia
Philippines
Thailand
Vietnam
Brunei


Business Travel Snapshot
General guide to exchange rates, hotel prices, airport travel, business hours, common courtesies and internal travel

Malaysia
Singapore
Indonesia
Philippines
Thailand
Vietnam
Brunei